Keon Coleman

Keon Coleman

22-Year-Old Wide ReceiverWR
Buffalo Bills
Inactive
Injury Coach's Decision
Est. Return 11/20/2025
2025 Fantasy Outlook
Coleman was a polarizing prospect who went 33rd overall to Buffalo last April and then had a rookie season that ensures he'll remain polarizing. Despite running a 4.61 40-yard dash, Coleman was mostly used as a deep threat, a la Gabe Davis before him, averaging 19.2 yards per reception while catching 50.9 percent of his targets at a 15.2 aDOT (third deepest among WRs with 300-plus routes). He then caught just three of eight targets for 22 yards in three playoff games, although he topped 50 percent snap share each time, notably working ahead of Amari Cooper. The Bills aren't bringing Cooper back, but they did sign Joshua Palmer, whose 14.9 aDOT for the Chargers last season ranked fifth among WRs. Offensive coordinator Joe Brady might use Palmer as the deep threat to open up Coleman for a more varied, fantasy-friendly role, but it's also possible Coleman ends up battling just to stay on the field, considering the Bills use a lot of heavy formations and also have Khalil Shakir and Curtis Samuel at wide receiver. Read Past Outlooks
RANKS
#117.51
ADP
Signed a four-year, $10.07 million contract with the Bills in June of 2024.
Inactive Sunday
WRBuffalo Bills
Coach's Decision
November 16, 2025
Coleman is inactive for Sunday's game against the Buccaneers.
ANALYSIS
Per Adam Schefter of ESPN, Coleman is being made inactive Sunday because he missed a team meeting Friday morning. With Coleman -- who is second on the Bills with 49 targets through nine games -- a scratch Sunday, Joshua Palmer, Gabe Davis, Tyrell Shavers, Curtis Samuel and Mecole Hardman are candidates to see added Week 11 opportunities alongside leading WR Khalil Shakir. Meanwhile, TE Dalton Kincaid (hamstring/third on the team with 36 targets) is also inactive, so in his first game action since 6, Palmer figures to have a chance to claim a share of the targets that would normally go to Coleman and/or Kincaid.
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NFL Stats
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Fantasy/Red Zone Stats
See red zone opportunities inside the 20, 10 and 5-yard lines along with the percentage of time they converted the opportunity into a touchdown.
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Advanced NFL Stats
How do Keon Coleman's 2025 advanced stats compare to other wide receivers?
This section compares his advanced stats with players at the same position. The bar represents the player's percentile rank. For example, if the bar is halfway across, then the player falls into the 50th percentile for that metric and it would be considered average. The longer the bar, the better it is for the player.
  • Air Yards Per Game
    The number of air yards he is averaging per game. Air yards measure how far the ball was thrown downfield for both complete and incomplete passes. Air yards are recorded as a negative value when the pass is targeted behind the line of scrimmage. All air yards data is from Sports Info Solutions and does not include throwaways as targeted passes.
  • Air Yards Per Snap
    The number of air yards he is averaging per offensive snap.
  • % Team Air Yards
    The percentage of the team's total air yards he accounts for.
  • % Team Targets
    The percentage of the team's total targets he accounts for.
  • Avg Depth of Target
    Also known as aDOT, this stat measures the average distance down field he is being targeted at.
  • Catch Rate
    The number of catches made divided by the number of times he was targeted by the quarterback.
  • Drop Rate
    The number of passes he dropped divided by the number of times he was targeted by the quarterback.
  • Avg Yds After Catch
    The number of yards he gains after the catch on his receptions.
  • % Targeted On Route
    Targets divided by total routes run. Also known as TPRR.
  • Avg Yds Per Route Run
    Receiving yards divided by total routes run. Also known as YPRR.
Air Yards Per Game
63.8
 
Air Yards Per Snap
1.36
 
% Team Air Yards
28.3%
 
% Team Targets
18.7%
 
Avg Depth of Target
11.7 Yds
 
Catch Rate
65.3%
 
Drop Rate
4.1%
 
Avg Yds After Catch
1.9
 
% Targeted On Route
21.2%
 
Avg Yds Per Route Run
1.43
 
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2025 NFL Game Log
2025
2024
2025 NFL Game Log
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Scoring
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2024 NFL Game Log
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Snap Distribution / Depth Chart
Snap Counts
Snap %
Buffalo BillsBills 2025 WR Snap Distribution
#% of Team Snaps

42171%
13267%
35860%
11458%
19232%
8041%
17129%
00%
15927%
7136%
12220%
6935%
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Receiving Alignment Breakdown
See where Keon Coleman lined up on the field and how he performed at each spot.
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Grouped
Side
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This Week's Opposing Pass Defense
How does the Buccaneers pass defense compare to other NFL teams this season?
The bars represents the team's percentile rank (based on QB Rating Against). The longer the bar, the better their pass defense is. The team and position group ratings only include players that are currently on the roster and not on injured reserve. The list of players in the table only includes defenders with at least 3 attempts against them.
TB
vs Buccaneers
Sunday, Nov 16th at 1:00PM
Overall QB Rating Against
68.3
 
Cornerbacks
65.7
 
Safeties
52.5
 
Linebackers
84.9
 
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2025 Keon Coleman Split Stats
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Measurables Review View College Player Page
How do Keon Coleman's measurables compare to other wide receivers?
This section compares his draft workout metrics with players at the same position. The bar represents the player's percentile rank. For example, if the bar is halfway across, then the player falls into the 50th percentile for that metric and it would be considered average.
Height
6' 4"
 
Weight
215 lbs
 
40-Yard Dash
4.61 sec
 
Vertical Jump
38.0 in
 
Broad Jump
127 in
 
Hand Length
9.38 in
 
Arm Length
31.13 in
 
Recent RotoWire Articles Featuring Keon Coleman See More
Recent RotoWire Articles Featuring Keon Coleman See More
2024 Fantasy Outlook
The Bills drafted Coleman with the 33rd overall pick this year, adding a new type of wide receiver to an offense that just lost Stefon Diggs and Gabe Davis and had been left with Khalil Shakir and free-agent addition Curtis Samuel atop the depth chart. Coleman is the big body of the bunch at 6-3, 213, though a 4,61 40 time suggests he might not get behind defenses the way Davis often did. Coleman is otherwise a good athlete, as suggested by his 38-inch vertical jump, 127-inch broad jump and impressive play strength. It is, however, a bit unusual to see a wide receiver drafted this early with a subpar 40 time and less-than-dominant college production. Coleman put up 58-798-7 as a true sophomore at Michigan State and was widely expected to go ham after transferring to FSU, but his junior year was a disappointment apart from 11 TDs, as he caught only 51 of 87 targets for 658 yards. He thus figures to be a polarizing prospect, especially after landing in a top-notch situation with a franchise QB on a WR-needy team. Coleman is young for his draft class, turning 21 in May, and the disappointing junior season doesn't negate that he outproduced Jayden Reed at MSU as a 19-year-old sophomore in 2022. While unlikely to ever be a top separator, Coleman may be able to get it done with size, strength, tackle-breaking and reliable hands.
More Fantasy News
Expected to be healthy scratch
WRBuffalo Bills
November 16, 2025
The Bills are expected to make Coleman a healthy inactive for Sunday's game against the Buccaneers, according to NFL reporter Jordan Schultz.
ANALYSIS
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Gets into end zone Sunday
WRBuffalo Bills
November 9, 2025
Coleman secured three of eight targets for 46 yards and a touchdown in the Bills' 30-13 loss to the Dolphins on Sunday.
ANALYSIS
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Underwhelms again in Week 9
WRBuffalo Bills
November 3, 2025
Coleman caught both of his targets for 17 yards in Sunday's 28-21 win over the Chiefs.
ANALYSIS
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Quiet performance coming out of bye
WRBuffalo Bills
October 26, 2025
Coleman secured three of four targets for 30 yards in the Bills' 40-9 win over the Panthers on Sunday.
ANALYSIS
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Minimal yardage on three catches
WRBuffalo Bills
October 13, 2025
Coleman brought in three of six targets for 11 yards in the Bills' 24-14 loss to the Falcons on Monday.
ANALYSIS
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Latest Fantasy Rumors
Dealing with groin issue
WRBuffalo Bills
September 3, 2025
Coleman was limited in Wednesday's practice due to a groin injury, Chris Brown of the team's official site reports.
ANALYSIS
Coleman wasn't known to be previously dealing with a groin issue, so the injury may have occurred during Wednesday's first day of official prep for Sunday night's showdown with the Ravens. The second-year wideout had previously drawn rave reviews from Josh Allen for his training camp performance, so if he's unavailable or limited against Baltimore, the Bills' air attack would be missing a key downfield component.
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